BHAG—WHAT AM I THINKING? 5 Insights for Using the BHAG for Small Business Strategy

The Big Hairy Audacious Goal. 10x 2018 Revenues by 2028. Profitably. Let’s say my 2018 revenues were $1,000,000 (this is not my revenue, but it’s a nice easy number to work with).  In 2028, that’s $10,000,000.  That’s a compounded average growth rate (CAGR) of 26% for 10 years.  If I tried to do this in […]

Strategy, Cash, and Value

When I was in business school, we spent a lot of time thinking about strategy.  I learned to analyze an industry using Porter’s 5 forces.  We talked about Judo tactics in business.  I really enjoyed the classes.  I’m a small business owner now.  I own an adult day and home care business.  From an industry […]